A PRIVATE INVESTMENT & ENGINEERING FIRM

Three ways in.
One shared ambition.

The right structure should move the startup forward. Capital, engineering for equity, paid development—or a combination.

Explore partnership models

Capital for the vision. Hands-on support for the work ahead.

PARTNERSHIP MODELS / THESEXYFAMFOUNDER AMBITION. ENGINEERING CONVICTION.
01 / THE MODEL

Your vision.
Our skin in the game.

The partnership starts with what the company needs. We discuss the milestone, the work, and the economics, then agree on a structure that makes sense for both sides.

Investment and development are distinct commitments. Where they come together, each part is defined clearly rather than left implied.

01 / STARTUP INVESTMENT

Back the vision.

Capital for the company, with the opportunity for product and engineering contribution where agreed.

THE CONTRIBUTION
Startup investment
THE STRUCTURE
Investment terms agreed for the company
START WITH
The founder, company, funding needs, and next milestone
Explore investing
02 / DEVELOPMENT FOR EQUITY

Build for ownership.

Software development exchanged for an agreed equity interest, aligning the engineering contribution with the company’s upside.

THE CONTRIBUTION
Scoped software engineering
THE STRUCTURE
Equity or a negotiated cash-and-equity combination
START WITH
The product scope, company stage, and partnership fit
Read the perspective
03 / PAID DEVELOPMENT

Ship for cash.

A focused software development engagement. Pay for the agreed work and keep your equity.

THE CONTRIBUTION
Scoped product and software engineering
THE STRUCTURE
Commercial terms agreed before the work begins
START WITH
The product, priorities, requirements, and constraints
Explore engineering
A LITTLE CLARITY

Good questions.

Can we combine cash and equity?

Yes. A combination may be discussed when it suits the company and the work. The cash, equity, scope, and responsibilities are agreed before the engagement begins.

Is engineering automatically included in an investment?

No. Any engineering contribution is scoped and agreed separately or explicitly included in the partnership documentation.

Do all engagements require equity?

No. Paid software development is available without an equity partnership.

Who owns the software?

Intellectual property, deliverables, usage rights, and ownership are agreed in the engagement documentation. We discuss these terms before work starts.

THE NEXT CHAPTER

Find your fit.

Tell us the vision, the stage, and what you need. We’ll find the right place to start.

↗
GOOD THINGS START WITH HELLO.

Meet the fam.

A few details to start the conversation. This opens a draft in your email app.

Your details stay in this browser until you send the email.